A Hoop is a scrubbable video technology capable of creating visually
impactful content with a high user retention rate. Hoops can be
embedded across multiple platforms for web and mobile.
Why would I want a hoop?
Consumers are becoming increasingly savvy about the content they
consume and are quick to spot clickbait and dull content.
Hoops are a response to discerning marketeers looking to implement
innovative new viewing technologies to create stronger relationships
with their audiences.
Superhoop offers brands and marketers a streamlined
service for converting new or existing content, into scrubbable video
embeds, that consumers willingly engage with. By removing the need to
hire costly development services Superhoop has opened up a new
viewing technology with limitless creative possibilities.
To date, we've run campaigns with the likes of Absolut and VICE which
have demonstrated an retention rate of 30+ seconds per user, per
hoop. At a comparatively low cost, Hoops offer unparalleled exposure
compared to other paid media. We can also provide detailed metrics for
each interactive Hoop, or integrate analytics into your existing system.
Bottom line - Hoops are both quick and cost-effective to produce and
will maximise engagement with existing content, giving you that wow
Read more in depth on co-founder Ricky Richard's article here.
How can I get one?
Need convincing? We're offering a free hoop for every new user so you
can see for yourself how game-changing Hoops can be. Simply send
us any video link and we'll be back to you within 24 hours with your first